LUAH Jewelry and ATLAS Chiropractic are teaming up later this month for a community event with heart: a 3KM Charity Fun Run in support of IncluFit, the Hong Kong nonprofit championing accessible fitness for the special needs community. Taking place on Saturday 29 November 2025, the run will start and finish at LUAHโs store at 12 Tai Ping Shan Street, Sheung Wan. In keeping with the spirit of the day, participation is donation-based and 100% of funds raised will go directly to IncluFit.
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A Run Built For Every Pace
Rather than a competitive race, the morning is designed to be relaxed and inclusive. Participants will head out in guided groups of around 20, with rolling start times from 9:30am to keep things comfortable for different ages and paces โ from families with strollers to casual joggers and dog owners. The 3KM route loops back to the LUAH boutique, where bags can be stored during the run, and registrations are handled via Eventbrite on a pay-as-you-wish basis (suggested HKD$100, minimum HKD$50 with no upper limit).ย

Check-Ups And Charitable Shopping
The morning isnโt just about putting in kilometres; itโs also about tuning into how you feel in your body. Health is at the core of this collaboration, and ATLAS Chiropractic is extending that focus beyond the run itself. Throughout the day, their team will be offering complimentary 10-15 minute posture screenings to participants, giving quick insights into spinal health and alignment. There are up to 48 screening slots available and, while the service is free, a suggested donation of HKD$100 is encouraged โ with all proceeds going to IncluFit. Itโs a thoughtful pairing of movement and awareness: a morning spent both in motion and learning how to better support the body that carries you.
Giving doesnโt stop at the finish line, either. Inside the LUAH store, 25% of all in-store sales on 29 November will be donated to IncluFit, so every purchase โ whether itโs a gym-ready bracelet or an everyday necklace โ helps fund their work. There will also be a donation box for anyone who canโt join the run but would still like to support the cause.

Aligned In Purpose
The choice of beneficiary is a natural fit. IncluFit, founded by members of Hong Kongโs fitness community, creates spaces where individuals with special needs can move, learn and express themselves through exercise. Its programmes highlight how physical activity and community can shape overall well-being, with a mission rooted firmly in inclusion โ making sure that chances to train, play and connect arenโt reserved for a select few, but open to everyone.
The hosts are equally well matched for a project like this. LUAH Jewelry, a Hong Kong-based brand, is known for its lifeproof designs โ pieces made to stay on through workouts, workdays and weekends without missing a beat. Community-building and wellness sit at the centre of what they do, with regular events that bring like-minded people together. ATLAS Chiropractic, an award-winning Central studio, focuses on nervous system-centred care aimed at helping high achievers and active individuals move better, address root causes of pain and perform at their best through personalised, evidence-based chiropractic treatment. Together, theyโre using what they do best โ design and care โ to support a more inclusive movement culture.

Ready To Move For Something Bigger?
For anyone keen to move for a good cause, registration is now open. On this late-November Saturday, Tai Ping Shan Street will be more than a charming neighbourhood backdrop โ itโll serve as the starting point for a small but meaningful step towards a more inclusive fitness culture in Hong Kong.
This post is in partnership with ATLAS Chiropractic.
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